Thursday, November 29, 2007

Oracle 07

Oracle has come and gone.
What an ass kicking. Yet another mega show, but this one has a special element. We build the main tent in the middle of one of the busiest street in SF. Howard Street. Right between the the two main buildings of the Moscone Convention center.
The Oracle Howard Street project is not so much about beautiful, cool, or even extravagant lighting. It's really an exercise in logistics. How do you build a tent in the middle of the street, get the lights up, the carpet down, and the tables set ready to open in 3 days? Very carefully.



One of the most difficult aspects is just getting gear into the venue. There is no loading zone. We had the meters on 3rd street bagged, but between 4pm-6pm that lane is open to traffic. So we had windows that we could load and unload trucks.
Like I said it's tough. Add in the the rain, on the 2nd day, the long days, and short nights, and it adds up to a tough week.

Did I mention the other big tent in the garden?



Oh and the tents on the terrace?


I don't even have pictures of all the tents like on the upper deck of the Metreon or outside of Moscone West.

It takes a really tight team of people. Producers, technical directors, tent designers, even down to the person who manages getting the trash collected and into the correct recycling bins. This group spends 17 hours a day together during the week, and really come together to pull it all off. It's an amazing display of teamwork.

I know one thing for sure. We have less than 300 days until load in of Oracle 08

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